Does Culture Eat Strategy for Breakfast?

This is an educational and entertaining introduction to two fundamental aspects of business and introduces the topic of positive leadership.

• Understand the relationship of vision, mission, culture and leadership to the development and execution of strategy.
• Difference between Strategic Plans and Business Plans.
• SMART goal setting.
• Appreciate that anyone can demonstrate leadership through understanding of the 3E Leadership Model
• How poor leadership can lead to toxic work environments
• Recognise key traits and behaviours of leaders – good and bad.

• Understand what defines strategy and why goals and targets should always be SMART.
• Importance of a Strategic Plan and a process for developing one.
• Have confidence in their own leadership potential
• Recognise the traits of positive, supportive leaders

Business Doctor for St Helens, Wigan, Widnes & Leigh, Steve Smith joined the Business Doctors network with 30 years’ experience in Senior Management and Director roles for blue chip companies such as Procter and Gamble, Kellogg’s and AG Barr.

Born and raised in St Helens, Steve graduated from the University of Sheffield with a degree in Business Studies, before starting his career at Procter and Gamble. Working on leading brands in various sales, marketing and commercial roles, Steve built his experience in business planning and strategy, team leadership, P & L management, consumer brand development and trade marketing.

Steve gained a great sense of satisfaction not only in achieving sales, revenue and profit growth, but also through training, coaching and motivating others. Combined with the desire to take on a new challenge, Steve became a Business Doctor, and enjoys sharing his knowledge and experience to make a big difference to SME’s in his local area, helping them overcome the challenges and issues they face. In 2021 he released his first business book ‘Baked Alaska’ – a down to earth summary of his career to date and retains a passion to provide quality business advice in ‘bog standard English’.

In his spare time, Steve enjoys reading history books, particularly about WW1 and WW2. He’s also a keen runner and likes watching football, rugby and cricket.

• Vision
• Mission
• Strategy
• Culture
• Leadership – 3E Model, Dark Triad and TORCH Framework