Online Event - The Proof Gap: Why Statements, Facts, Data, and Evidence Are Not the Same
The Insurance Institute of Cardiff invite you to a webinar on; The Proof Gap: Why Statements, Facts, Data, and Evidence Are Not the Same
Thursday 6th August 2026 -12:00 – 13:00
The webinar will be run via Zoom, a global web-conferencing solution. Zoom is easy to use, a link and joining instructions will be sent to you at the time of booking.
About the session:
We are inundated with information from multiple sources. But how often do we pause to ask: Is this a fact… or just a statement? Is this data… or true evidence? And does this evidence really prove what I think it does?
The difference matters. Misclassifying statements, facts, data, evidence, and proof can lead to flawed risk assessments, misguided client recommendations, and costly decision-making errors. In an industry where trust and accuracy are everything, mastering this distinction is critical.
This webinar will challenge your assumptions, sharpen your critical thinking, and provide practical tools to help you move beyond “what is said” to “what is demonstrably true.” By learning to separate the noise from the signal, you’ll strengthen your ability to advise clients, assess risks, and make confident, well-founded decisions that stand up under scrutiny.
Learning Objectives:
Identify the differences between statements, facts, data, evidence, and proof in the context of insurance and financial decision-making.
Understand how misclassifying information can lead to errors in risk assessment, client recommendations, and compliance.
Implement a strategy to critically evaluate and validate information, ensuring decisions are grounded in reliable, demonstrable proof.
About the speaker:
The Course will be run by Jeff Heasman.
Jeff Heasman is a professional trainer who specialises in communication skills within the insurance and financial services sector. Jeff is a certified practitioner in Neuro-Linguistic Programming (NLP) and a professional member of the Academy of Modern Applied Psychology.
In addition, Jeff holds a bachelor's degree in law from the University of Glamorgan and a master of laws degree from Swansea University, as well as a postgraduate certificate in teaching English language to adults.
Jeff spent many years in practice as a litigation executive, dealing with cases up to and including the Court of Appeal in London (England v IBC Vehicles Ltd) and as a senior liability adjuster at Crawford and Company. Subsequently he was Dean of the Faculty of Law at Cavendish University in Zambia, has been a tutor at Swansea University and a lecturer in international negotiation skills to MBA students at ESIC University in Spain.
Jeff now combines his experience and expert knowledge to provide communication skills training to prestigious organisations, companies and individuals throughout the world.
Further information:
A link will be sent via your email address supplied at the time of booking. PLEASE DO NOT share this with anyone else.
To view our image and video capture consent statement, please click here.
CII Accredited
This demonstrates the quality of an event and that it meets CII member CPD scheme requirements.
1 hour's CPD can be claimed for this event if relevant to your learning and development needs.
It is recommended that you keep any evidence of the CPD activity you have completed and upload copies to the recording tool as the CII may ask to see this if your record is selected for review. Details of the scheme can be viewed online at www.cii.co.uk/cpd.